Pet Butler Newsroom
Pet Butler Featured in 1851 Franchise Magazine
Pet Butler was recently featured in 1851 Franchise Magazine, the industry’s leading publication in franchise news.
How to Hire Employees for My Small Business
While you want a person who has the skills and qualifications, there are other qualities that are just as important. If a job skill can be taught, then these other qualities become even more important.
Helping Your Employees Learn from Each Other
Throughout our lives we continue to learn, whether in school, business, or as a hobby. While we may learn from teachers, mentors, or managers, we can also learn from our peers. How does that work in a business setting? Most [...]
How a SWOT Analysis Strengthens Your Business Plan
Every business should have a written business plan. That plan is your roadmap to the future success of your company. Whether you’re a new business creating that blueprint for the first time, or an existing business conducting a strategic [...]
Why Your Pet Industry Business Needs Traditional and Digital Marketing
If you ask 10 people what they think the best way is to market their business, you will likely get 10 different responses. Some people will tell you that digital marketing, which includes social media and paid advertising, is [...]
How to Turn Your Pet Passion Into A Profitable Business
Throughout the United States, you can find dog lovers and dog owners everywhere. According to the American Pet Products Association and census statistics, there are approximately 78 million dogs living in 44% of the almost 127.6 million households. That [...]
Exit Strategy: Running Your Business With the End in Mind
You may be the sole owner of your business, have a partner or a family-owned business. In any of these types of ownership structures, savvy business owners will consider their options for exiting the business soon after they start [...]
Strategies to Diversify Into A More Stable Recurring Revenue Business
There are two ways, in general, to bring more revenue into your business: sell your products or services to more people; or get your current customers to buy different products or services from you. If you look at an industry [...]
5 Tips to Improve Work Life Balance
Finding the right balance between work and the rest of life can seem like a daunting task. It has become even more challenging as technology has advanced. Between smartphones, tablets and laptops, most of us can do our jobs [...]
9 Tips to Create a Successful Email Marketing Campaign
Do you ever feel like your email inbox is overflowing with emails selling everything from candles to clothes to cars? Unless a consumer needs a product or service, it’s possible that those emails go directly to the trash folder [...]
Marketing on a Budget: 7 Low Cost Marketing Ideas For Your Business
A marketing strategy is an essential part of a company’s business plan. It helps your business be seen by potential customers, whether that is through direct mail, e-mail, website, social media, ads or in person. However, many companies don’t have [...]
4 Marketing Tactics to Increase Sales and Boost Revenue
The goal of any business is to attract new customers and bring in more sales and revenue. However, a business can increase sales and revenue by selling more products or services to its existing customer base. While it is [...]
4 Email Campaign Metrics To Track For Measuring Success
Ten years ago before social media became the juggernaut that it is today, email campaigns were one of the newest marketing tools for business owners. Consumers’ inboxes were flooded with emails, drowning many of them out unless they really [...]
4 Ways to Motivate Employees Without Spending Money
Customer satisfaction is crucial to the success of a business. One way to help improve customer satisfaction is to make sure your employees are motivated and enjoy their job. A study from the University of Missouri found that when businesses [...]
9 Simple Tips to Manage Stress In the Workplace
The workplace can be a major source of stress for workers in America. The workload, drama in the workplace and job security (or lack of it) play a role in workplace stress. Stress has become so detrimental to our [...]
6 Traits You Should Look For In Any Job Candidate
If you have ever had to go through piles of job applications and dozens of interviews, you know what a challenge it can be. You want to find the right person for the position you’re hiring who will fit [...]
Project Management: 6 Tips to Manage Staff Projects
The biggest resource any business has is its employees. If employees are overworked or overwhelmed they may become disengaged, reducing the benefit of a business’s greatest resource and making it difficult to complete their work. As a result, the business and [...]
7 Tips For More Productive and Effective Staff Meetings
When you hear someone say ‘staff meeting,’ does it fill you with dread? Why is that? Is it because too many meetings are poorly organized, too long, and don’t really accomplish anything? What if staff meetings were focused, organized, [...]
Setting Goals: Why it’s Important to Set Goals For Your Business
Did you know that only 8% of people who make New Year’s resolutions keep them? Part of the reason why they don’t last is because people don’t define their goals. For example, if you simply say you want to [...]
Benefits of Converting Your Local Business to a Franchise System
Independent business owners may consider switching to a franchise in order to expand their existing business and utilize the influence that comes with a larger, more well-known brand. Since every business is different, fitting into a franchise model may [...]
7 Tips to Improve and Build Your Networking Skills
Networking is one of several marketing techniques to help improve your business. When you attend in-person networking events, you meet people from local businesses in order to get to know, like, and trust them – and for them get [...]
4 Time Management Tips to Help Productivity
Effective time management is important for every business owner to understand and implement to make their business more successful. As a business owner, you want to be more efficient with the work you do so you can be more [...]
4 Tips to Reduce Expenses Without Negatively Affecting Your Business
As a business owner, you want your business to be successful, which includes making a good profit. We discussed in previous blogs how to get more customers or sell more products or services to your existing customers. Today we want [...]
Tips to Manage Your Business’ Online Reputation
Have you ever read an online review before purchasing something? If you are online, you probably have. Those reviews might range from simply a ‘star’ rating, to a few words, to a well-thought out review detailing positives (or negatives) [...]
Customer Acquisition: 4 Tips to Acquire Customers That Canceled
As a business owner, you focus your attention on bringing in new customers. But what about the customers that no longer do business with you? Does your business have any processes to understand why customers canceled your service or [...]
5 Tips to Make Social Video Marketing Work for Your Business
Should your business use video as part of its marketing strategy? Consider some recent statistics: • 79% of all internet traffic in 2018 is video content. • 4 times as many consumers would rather watch a video about a product or [...]
3 Reasons to Use Database Marketing In Your Business
Database marketing, or customer relationship management (CRM) as it is also known, uses databases to compile and analyze customer data in order to provide more targeted marketing campaigns to those customers or potential customers who have similar characteristics. Here’s 3 [...]
5 Ways Trade Shows, Community Expos and Local Events Can Help Your Business
In this day of social media and online access to everything, does a business really need to spend time at trade shows or other local expos? The answer is a resounding ‘Yes!’ Social media is a great tool to use [...]
5 Reasons Why Your Business Should Use a Staffing Agency
Many of the 28 million small business owners in America wear a lot of different hats in their businesses – sales, marketing, accounting, human resources, and more. They may take on these tasks even if they are too busy [...]
6 Tips For Hiring Seasonal Employees For Your Business
No matter what type of business you operate, there will always be slow and busy times in the year, and the pet industry is no exception. Perhaps more people request pet sitting services during the holidays, when they travel [...]
6 Ways to Prepare Your Employees for the Busy Season
Whether or not your business is seasonal, it likely has a busy season. You know that time…when your employees put in overtime, the phones are ringing , and ‘free time’ doesn’t exist. As a business owner, you should generally [...]
9 Tips For Successful Social Media Marketing
Although social media’s main purpose is to connect people with one another, it also gives marketers the opportunity to directly connect with existing and potential customers. More than 9.4 billion dollars was spent on social media advertisements in the [...]
Short On Time? How Convenient Pet Services Support the Busy Owner
Customers love convenience. Whether it’s purchasing goods via Amazon prime for 2-day shipping, ordering groceries online at Walmart website to be picked-up curbside at a local store, or filling a prescription from the comfort of a warm car at [...]
